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You are here: Home1 / Member Spotlight

Pure Seed Cultivates Varieties for the World

February 26, 2024

Developing new grass seed varieties is no easy feat for Crystal Rose-Fricker and her team at Pure Seed. The process usually takes a decade or longer of careful breeding, cultivating the right mix of genetic traits that can withstand drought, diseases, and other environmental pressures while also maximizing yield for growers.

 

“Breeding is always a numbers game,” Rose-Fricker said. “For every variety that we license, we probably throw away at least 10 because they’re not good enough.”

 

It is that level of detail that has established Pure Seed as a top player in the seed industry. The company’s products can be found all over the world, from the lawn and garden section at Lowe’s Home Improvement stores to major sporting events like the 2022 FIFA World Cup in Qatar and the 2023 Ryder Cup at Marco Simone Golf and Country Club in Rome.

 

A family business

 

Pure Seed was founded by Rose-Fricker’s father, Bill Rose, in 1972 as a marketing and wholesale supplier of warm- and cool-season turfgrass and forages. Two years later, Rose started Pure Seed Testing to cultivate new varieties at its 175-acre research farm in Canby, and a second 25-acre research farm in Rolesville, N.C. Pure Seed Testing will celebrate its 50th anniversary in June.

 

Rose-Fricker is now president of Pure Seed and Pure Seed Testing, carrying on the family business. The companies employ about 80 people depending on the season, she said, including her own kids, McKayla Fricker-Smucker and Austin Fricker.

 

“Between our companies, we’re almost 50% women, which is unusual for an agricultural company,” Rose-Fricker said.

 

Strengthening the industry

 

Being part of the Oregon Seed Association gives members the chance to come together and strengthen their industry, Rose-Fricker said. Even though they are technically competitors, she said they are stronger as a group when it comes to advocating for legislation and support that helps everyone along the supply chain.

“We’re all working together to keep this industry strong and valid,” she said. “We can’t stick our heads in the sand and just farm anymore. We have to get involved.”

 

That means making sure they tell the industry’s story, and explaining how companies like Pure Seed are cultivating better seed varieties that give all the benefits of natural grass while being more environmentally friendly — requiring less water and chemical inputs.

 

“People want to have a beautiful green landscape, but they don’t want to feel guilty about it,” Rose-Fricker said.

 

The next generation

 

Pure Seed also volunteers with Oregon Aglink’s Adopt-A-Farmer program, which pairs farmers with middle school classrooms for field trips and agricultural-themed lessons. This year, Rose-Fricker said the farm in Canby will welcome 200 kids from Sellwood Middle School in Portland.

 

For some kids, it might be the first time they’ve ever been on a farm or seen a tractor, Rose-Fricker said. The program aims to show them that they could consider jobs in agriculture, no matter what they’re interested in doing.

 

“It’s really needed to give kids that experience,” she said. “Who knows what they’ll end up being in the future?”

https://oregonseed.org/wp-content/uploads/2024/02/Pure-Seeds-Research-Farm-Rolesville-NC.webp 866 1300 George Plaven https://oregonseed.org/wp-content/uploads/2025/04/osa-logo.png George Plaven2024-02-26 09:00:222024-03-29 10:16:32Pure Seed Cultivates Varieties for the World

Tacoma-Based Sprague Named A Top 100 Company in the United States

June 15, 2021

Sprague Pest Solutions Earns A Top National Ranking For Helping the World Eat Safer Food and Live and Work in Healthier Environments

Tacoma, Wash. (June 8, 2021) – The world deserves to eat safer food and live and work in healthier environments each day. Protecting the food processing, distribution and service facilities for some of the world’s most recognizable consumer brands from threat of food-borne illnesses brought on by pests is a job Sprague Pest Solutions has proudly performed for more than 95 years.

That dedication protects not only physical structures and brands from dangerous pests, but also millions of consumers who buy, prepare and consume the food products that are produced and stored in these facilities.

As a result of its efforts, Tacoma-based Sprague has once again been named to the 2021 Pest Control Technology magazine Top 100 list (based on revenue). The list was featured in the magazine’s May issue.

Sprague, a fourth-generation company dedicated to providing clients with innovative integrated pest management (IPM) solutions, ranks # 2 as the largest pest management service provider dedicated solely to commercial pest management and 24th largest pest management company in the United States. This marks the fourth consecutive year Sprague has ranked in the top 25 on the list.

“We are proud and humbled to once again be named to PCT magazine’s Top 100 List,” said Ross Treleven, president of Sprague. “Our inclusion on the list and emergence as the second largest provider of commercial pest services in the United States speaks to our ongoing commitment to culture, people, innovation and exceptional client care.”

In addition to innovative preventive pest management and consulting services, Sprague offers specialty technical services including risk assessments and audit preparation, heat treatments, commodity fumigations and fumigation alternatives, large-scale bird exclusion and management, and employee and food safety training.

https://oregonseed.org/wp-content/uploads/2021/06/Spague-Pest_new.jpg 500 1045 Admin https://oregonseed.org/wp-content/uploads/2025/04/osa-logo.png Admin2021-06-15 12:37:282021-06-16 01:42:39Tacoma-Based Sprague Named A Top 100 Company in the United States

Mountain View Seeds

February 20, 2019

Located in heart of the world’s finest grass seed production region, Mountain View Seeds of Salem, Oregon produces turf and forage grass varieties that are shipped all over the world. Quality MVS seeds are used on golf courses and sports fields, sod farms, parks, corporate and residential turf, and other locations requiring superior appearance, performance, and value.

https://oregonseed.org/wp-content/uploads/2025/04/osa-logo.png 0 0 Admin https://oregonseed.org/wp-content/uploads/2025/04/osa-logo.png Admin2019-02-20 13:53:462021-05-18 11:44:31Mountain View Seeds

The Finest Bentgrasses in the World

March 1, 2013

Tee-2-Green is the exclusive marketer of the finest bentgrasses available for golf course greens, fairways and tees.

The Penncross Bentgrass Growers Association owns Tee-2-Green and the growers take pride in the legendary bentgrass seed varieties they provide to golf courses. “Tee-2-Green is a unique company in the seed industry because it is owned by the farmers who grow the bentgrass,” says Terry Plagmann, president of Tee-2-Green. “It’s very satisfying knowing a lot of people are benefiting from the turf for which we provide the seed.”

From charcoal growing to hand weeding, the growers and their families strive to meet and exceed the rigorous Oregon State testing standards. That’s why the Tee-2-Green bents are known and trusted by superintendents who demand the highest quality of seed.
Penncross: The first of its kind

Professors Burton Musser and Joe Duich of Penn State University developed the first Penn bent, Penncross. When introduced, Penncross provided golf with a giant leap in bentgrass quality, and today it remains one of the most popular bentgrasses in the world.

But that was just the start. Newer, ground-breaking bentgrasses like the Penn A’s and G’s, Seaside II, Penneagle II and PennLinks II continue setting even higher standards for playability and easy management that others still try to match. And today, there is a brilliant new generation of super-star bentgrasses, Crystal BlueLinks, Pure Distinction and Pure Select that are leading golf toward the ultimate bentgrasses of the future.

Contact information:
Lee Habrich
Tee-2-Green Corp.
PO Box 250
Hubbard, OR 97032
800-547-0255
[email protected]

https://oregonseed.org/wp-content/uploads/2013/03/image21.jpg 415 624 Admin https://oregonseed.org/wp-content/uploads/2025/04/osa-logo.png Admin2013-03-01 20:46:022013-06-24 14:11:57The Finest Bentgrasses in the World
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