How Taxpayers Get Fooled On The Cost Of An Artificial Turf Field

Towns all across America are struggling with their budgets. The nation remains stuck in the worst economic recovery since the Great Depression. In states like New Jersey, Connecticut and Massachusetts household income actually fell last year. And retirees everywhere living on their savings are being hurt by near zero interest rates.

So why are some municipalities still spending big bucks to install artificial turf fields? Main reason: taxpayers have been getting hoodwinked by bogus analysis into thinking artificial turf fields are cheaper than natural grass.

But the reality is that non-partisan studies have shown the exact opposite–natural grass fields are a bargain compared to artificial turf due to the huge costs taxpayers get stuck with to maintain and replace artificial fields after their warrantees expire. One of the artificial turf industry’s selling points is that an artificial turf field will last eight-to-10 years, even though the usual warranty runs for only eight, and that the initial exorbitant cost of installation is recouped in no time from tens of thousands in savings from no longer maintaining a natural grass field. Another way proponents of artificial turf skew the math in their favor is by saying many more events will be held on the field once artificial turf is installed, thereby lowering “the cost per event” on the field relative to natural grass. But who knows if that math is based on reality (the fields in my town, Glen Rock, New Jersey, are often vacant)? How can anyone accurately predict the future demographics of a town?

Indeed, the Australian government did a comprehensive study dispelling the myth trumpeted by some politicians and artificial turf makers that artificial turf fields cost less than natural grass in the long term due to lower expenses for upkeep. But the politicians keep coming up with creative ways to fool the taxpayers into thinking they are going to save money in the long run with artificial turf.

For example, below is a chart from a report done by Montgomery County looking at the cost of a natural grass field versus an artificial turf field. Notice that over 20 years the artificial field is 49% more expensive than the grass field (assuming the most expensive natural grass is used). Then, presto! Towards the bottom of the chart the number of hours the artificial turf field is used is doubled to twice the use of the natural grass field, thus based on “cost per hours of use” projections the artificial field is now cheaper. This type of math reminds me of the guy who went to a sale at a store determined to buy enough items on sale so that his he would “save” enough to pay for everything.

Click to enlarge
Left-field screen before installation of artif...

Left-field screen before installation of artificial turf (Photo credit: Wikipedia)

Comment from FieldTurf: “FieldTurf has always been and will always be committed to the quality of our product and the highest levels of client service.  We stand by our warranties, and in the rare cases that there is a quality issue we work to make it right – period.

We have more than 5,000 fields in place in the United States, and in terms of the handful of cases pointed out here from your source, almost all of them have either been, or are in the process of, being settled amicably.  Many times this means we replace the turf in accordance with the terms of the warranty or allow the client to upgrade to a newer model at a significant discount.

In terms of cost, the facts speak for themselves.  We encourage all potential customers to run the numbers and take a hard look at the financial realities – and the fact that there are more than 10,000 turf fields in the U.S. demonstrates that the result is often recognizing the benefits of turf.  Given major issues such as population growth, declining city infrastructure, and water shortages, ignoring or discounting the importance of considering the usage rate and “cost per use” of artificial turf vs. grass simply doesn’t make sense.”

The fallacy in all this has to do with the concept of “saving” from maintenance of natural grass fields. Even if the budget shows an amount for the maintenance of a natural grass field, the chances are that the amount is not spent on the field. Tax revenue is fungible. Anyone who claims that there are “savings” needs to show how much in reality has been spent on the field in any given fiscal year going back ten years. What this also does not tell is that the savings, assuming there is any real savings, pays only for the initial installation; the savings do not pay for the replacement of the field in eight to 10 years, or perhaps longer.

But since artificial town fields are a new phenomenon, many taxpayers who voted for artificial fields are only now finding out their real cost. One of the many cautionary tales I found during my research was so alarming it was covered by a local news broadcast. It shows how the replacement costs of two artificial fields at different high schools in Missouri had to be replaced at a huge expense because they had tears and balding spots of turf.

I only began to research the subject of turf field costs when I went to a public meeting in my town, where the council wants an artificial turf field to replace our grass field despite the fact that Glen Rock is replete with vacant stores, debasing tax revenue from businesses. We recently had our debt rating downgraded. And an artificial turf field installed at our high school just a few years ago went way over budget due to a debacle involving contaminated soil, and is already showing signs of wear and tear.

At the town meeting, there were two members of the company that is going to install the turf field also present. The turf field guys, mayor and every council member, except for one, were for the artificial turf field, and the council approved a $3 million bond. But they used such nonsensical financial analysis many residents, including myself, have become suspect (an honest summary comparing the costs of an artificial turf field with a natural grass field could be done with four numbers: the total cost of each type of field over a 10 and 15 year period).

Opponents of the artificial turf field got enough signatures in our town to force a referendum. But we still haven’t gotten an honest cost comparison of artificial turf and natural grass fields. Arecent article in our town’s newspaper said the total cost of the artificial field will be “$2.74 million” but does not mention over what time period, so it is a meaningless number.

If the artificial turf guys invade your town, make sure you get an honest count. The citizens of Glen Rock still have not gotten one.

By Mike Ozanian, Forbes Staff Writer

Link to more article resources and to read the article in FORBES HERE


ASTA Chair Passing the Torch

Risa Demasi looks back on her time as the first female chair of the American Seed Trade Association

Risa Demasi is wrapping up her term as chair of the American Seed Trade Association (ASTA). As the first woman to lead the board of the 133-year-old organization, she’s preparing to hand the reins off to a new chairperson, and in doing so will pass on some valuable lessons that she learned while at the helm.

“Talk about learning a lot. I’ve really grown professionally,” the 50-year-old partner at Grassland Oregon says. “ASTA is in a good position now. The board is engaged and committed, and it’s a tremendous honor to serve with some of the greatest leaders and thinkers of our industry.”

Demasi took the helm as chair at a crucial time for ASTA, when the organization was gearing up to move into a new era in the seed industry — one marked by exciting new technology and an increasingly connected world. Her immediate goal was to speak with all incoming regional vice presidents, division and committee chairs, directors at large, U.S. regional and Canadian and Mexican representatives, and ASTA senior staff. And she wanted to do it in the first 100 days of her time as chair.

She calls them her “hundred-day calls”.

“Those first calls were really instrumental for me to get a finger on the pulse of what everyone was thinking and allowed us to open a deeper dialogue than we may have had otherwise. It was clear to me right off the bat that we all want the best for the industry, to make sure it’s positioned well, and to bring everyone up to a top level of influence,” she says.

“Those calls were key in understanding what I needed to do and know that we were all on the same page. We used the results of those calls as we opened both of our executive committee meetings. It was incredibly valuable.”

For Demasi, the fact that ASTA was in such a good place when she became chair made her job all the more important, she says. She notes that ASTA board members and staff are active within the industry, and are working to ensure a healthier seed industry for everyone.

“Our director of state government affairs, Pat Miller, has been to every U.S. state capitol on our behalf. He continues to monitor every bill or initiative that may affect our industry and keeps us abreast of new developments,” she notes.

Tim Johnson of Illinois Foundation Seeds, who is on ASTA’s executive committee, has also recently served as president of the International Seed Federation. “The world is smaller all the time. We’re committed to taking a leadership role on critical issues in international organizations that influence the seed industry,” Demasi says.

She adds that Ric Dunkle, ASTA’s senior director for seed health and trade, is well respected by government agencies around the world and continues to work with them to ensure seed is able to move efficiently across borders and eliminate non science-based barriers.

“You could likely name any country and Ric will have participated in phytosanitary regulations or conversations there,” Demasi says.

“When things are working as well as they are, that’s the best time to review. That’s a real position of strength. We have such a rich and harmonious diverseness, which is our strength. Not only do we ensure every voice is heard, we want everyone to see themselves as a part of the organization,” she says.

Reaching Out

Her second goal was to establish benchmarks and metrics to measure ASTA’s progress in executing its five-year strategic plan, especially in regard to reaching out and improving communication — between sectors, with federal and state governments, among generations, within the association and to the public.

The feedback she received fell into five areas: Cross-sector communication, advocacy, inter-generational communication, internal communication and public outreach.

“While other organizations inside and outside of agriculture are just becoming aware that communication is critical, ASTA is ahead of the curve. One of our biggest challenges is communicating how innovations such as new breeding techniques are contributing to our quality of life,” she says. “People are lining up to get the latest iPhone, but advancements in agriculture aren’t viewed in the same light. We need to change that.”

ASTA recently launched a brand new website, just one of its efforts to capture attention and ensure the organization is able to better reach out to a wider, younger audience.

“When we meet people where they are, instead of just responding to fears, we can give them confidence, whether it’s organic products or new breeding techniques.”


ASTA has been working on new communications tools it plans to unveil in the next few months. It’s those tools that will help build on the legacy Demasi leaves as she passes the torch to a new chair — Mark Herrmann of AgReliant Genetics, who is currently vice chair. Second vice chair Tracy Tally will move into the position of vice-chair.

“Risa brought up communication as a major issue, and it just so happens it coincides with what the ASTA board has been working on for a few years now,” says Tally, owner of Texas-based Justin Seed Co. “I think that will be a big part of her legacy — continued communication, reaching out and understanding the need to communicate, to reach out to the membership and have one-on-one conversations with them.”

Tally says Demasi had a knack not just for helping ASTA communicate better as an organization, but for helping individual board members better communicate with one another in situations where a collective mentality can sometimes take over.

“She always made the situation relaxed and allowed people to open up and discuss their concerns,” he says. “With her board meetings, we typically started off as a whole board, but then we had breakout sessions to allow us to take a very serious topic and situation and talk about it in small groups. Then we’d bring it back to the whole group. That was hugely helpful in fostering a sense of individuality in that group setting, which is very important.”

Demasi says it’s crucial to her that board members feel like they have a say, which allows members to stay positive and work for the benefit of the organization as a whole.

“Too often people get caught up looking at differences, making it easy to get sidetracked. When you focus on what you have in common, you find the glue that holds you together and you find the path forward. You can accomplish anything you set out to,” she says.

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